Ad
Ad
Mercedes-Benz cancels new EV platform due to weak market performance.
MB.EA platform for full-size and mid-size EVs abandoned.
The focus shifts to updating the existing EVA2 platform for EQE and EQS successors.
Strategy change follows the delay in the electrified car share target and revised 2030 plans.
Development continues on other platforms like MB.AMG, MMA, and MB.VAN.
Mercedes-Benz stops working on a new platform for large and medium electric vehicles due to reduced spending in the EV sector, driven by declining sales.
Mercedes-Benz's MB.EA platform, introduced in 2021, was part of the brand's pledge to go all-electric by 2030. However, in February, the company scrapped this initiative due to lower-than-expected electric vehicle sales. Mercedes-Benz will maintain gas-engine vehicle production into the coming decade.
Mercedes-Benz had originally intended to develop two versions of the MB.EA platform: MB.EA Large for larger models like the EQE and EQS, and MB.EA Small for smaller vehicles. However, they have now decided to cancel the MB.EA Large platform. Instead, they will concentrate on enhancing the existing EVA2 platform for the next-generation EQE and EQS models. The successor to the EQS is expected around 2028, featuring a traditional sedan design.
Anticipated enhancements in the EVA2 platform include upgraded electric motors and advanced battery cell tech for improved range. Mercedes-Benz also intends to develop other platforms like MB.AMG for sports cars, MMA for compact EVs, and MB.VAN for commercial vehicles.
These adjustments come as Mercedes-Benz revises its electric vehicle strategy, delaying its goal of achieving a 50% electrified car share by 2030. Moreover, plans to exclusively offer electric vehicles in certain markets by 2030 have been reevaluated.
Mercedes-Benz has decided to halt the development of its new MB.EA platform for electric vehicles due to lower-than-expected sales in the electric vehicle segment. Instead, the company will focus on updating existing platforms like the EVA2 for its upcoming electric vehicle models. This decision reflects a shift in strategy as Mercedes-Benz revises its plans for electrification and aims to adapt to changing market dynamics.
Ad
The summer sales offers apply to the full model range offered by JAC Motors in the UAE, including the bigger JAC JS6 family car, the luxurious JAC J7, the stylish JAC JS4, and the affordable JAC JS3.
09-Jul-2025 06:58 AM
The IONIQ 6 N features a completely redesigned suspension geometry, allowing it to capitalize on its low ride height with a bespoke suspension setup. The lowered roll center and enlarged caster trail, which improve on-center feel, contribute to the vehicle's enhanced driving capabilities compared to the IONIQ 5 N.
08-Jul-2025 02:50 PM
The W1 hybrid hypercar is expected to succeed the McLaren P1 and boasts a sensational driving experience on both road and track. McLaren W1 has been confirmed to be powered by a 1275PS V8 hybrid engine and RWD system with precision balance.
08-Jul-2025 07:58 AM
The Defender OCTA Black is finished in Narvik Black, the truest and deepest black in the Defender paint range, and is available in a standard gloss finish or an optional Matte Protective Film for customers seeking an even more aggressive and stealthy appeal.
07-Jul-2025 12:32 PM
The eTorque system of the new Ram engine uses a 430-watt-hour lithium-ion battery, which is intelligently cooled and virtually silent inside the cabin. There is also a 3-kilowatt DC-to-DC converter that supports a 12-volt system, while the conventional starter remains for cold starts.
07-Jul-2025 08:12 AM
On this 1,090 km journey, Mercedes-Benz used two test vehicles, navigating through diverse terrains that include winding Alpine passes, high-speed freeway stretches, and busy country roads. Despite a demanding route profile, the all-new Mercedes-Benz VLE’s electric drivetrain demonstrated efficient and reliable performance.
05-Jul-2025 12:49 PM
Ad