Legend Holding Group Debuts Kaiyi in the UAE with 500 Deliveries

The Dubai-centered Legend Holdings Group commemorates its 15th year in the UAE with a lavish event at Burj Park in Dubai, where they unveil the Kaiyi brand to mark the milestone.

Kaiyi UAE

Legend Motors, a subsidiary of the conglomerate, serves as the leading distributor of Kaiyi automobiles in the UAE. During the event, the group exhibited the captivating vehicles from Kaiyi's range.

Among the attendees was Mr. Han Ren, General Manager of Kaiyi Global, who discussed the brand's dynamic strategy for entering the expanding market with compelling offerings.

The X3 Pro compact crossover and the X7 luxury SUV stole the spotlight at the event.

500 Units of X3 Pro Delivered

Under the terms of the memorandum of understanding, Legend Motors supplied 500 X3 Pro SUVs to a range of rental, tourism, and fleet companies in Dubai, including notable names such as WTI, Zero-Max, and Trust Travel And Tourism.

Furthermore, there are already approximately 500 vehicles deployed in Dubai, contributing to around 1,000 cars within just four months since Kaiyi commenced operations in the country. Kaiyi stands out as one of the prominent Chinese automotive brands making its debut in the UAE this year.

Car Line-Up

The Kaiyi UAE lineup comprises the following models:

• Kaiyi X3 Pro
• Kaiyi E5
• Kaiyi X7
• Kaiyi X3 Pro EV

The X3 Pro EV will mark the brand's inaugural electric vehicle (EV) offering in the UAE, anticipated to be one of the most cost-effective electric cars available in the country.

Other Events Details

The anniversary festivities, coinciding with the approaching Chinese New Year, embraced a Chinese theme throughout the event. From cuisine and music to lighting and decor, every element authentically captured the essence of China transported to the UAE hats off to Legend Holdings Group for orchestrating such an immersive experience.

About Legend Holding Group

Legend Holdings Group, a Chinese investment firm, operates across diverse sectors including finance, real estate, information technology, and the automotive industry. One of its subsidiaries, Legend Motors, serves as its automotive distribution arm in the UAE and other global locations.

With two decades of industry expertise, Legend Motors is revolutionizing the automotive dealership landscape in the UAE. Following achievements with Skywell and CHTC, they are now poised for similar success with Kaiyi, heralding a new era of exceptional automobiles.

Verdict

Legend Holdings Group's subsidiary, Legend Motors, has established a significant presence in the automotive distribution sector, leveraging 20 years of experience. Having achieved success with previous ventures like Skywell and CHTC, the introduction of Kaiyi signifies a new chapter, promising innovative solutions and exceptional vehicles. This strategic move underscores their commitment to delivering excellence and driving forward in the automotive market, both in the UAE and globally.

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