Introducing Kaiyi: A Contemporary Chinese Car Brand Tailored for the Modern UAE Market

Encounter Kaiyi, the emerging sensation in the international automotive arena, originating from China. Echoing the brand's principles of youthfulness, innovation, and cost-effectiveness, Kaiyi's offerings have garnered widespread popularity across the globe.

Presently accessible in China, Russia, Libya, Lebanon, Kuwait, Angola, Gabon, Chile, Costa Rica, Uruguay, the UAE, and specific other nations, Kaiyi is establishing itself as a dynamic and coveted automotive brand.

Kaiyi Brand Journey

Established in 2014 during the surge of the mobile internet, Kaiyi made its debut with a daring objective: to develop smart, connected vehicles that resonate with a youthful and technology-savvy consumer base.

Kaiyi distinguishes itself from conventional Chinese car brands by blending automotive heritage with state-of-the-art, technology-driven innovation. Emerging from the diverse range of brands within the Chery Automotive family, Kaiyi serves as a symbol of youthfulness, modernity, and unparalleled value.

In 2022, Kaiyi experienced a significant turning point, undergoing a transformative milestone and rebranding. Unveiling its flagship model, the X7, within this new era, the brand also positioned itself for a daring venture into the swiftly expanding global electric vehicle (EV) sector.

Kaiyi In The UAE

Kaiyi recently launched in the UAE market, sparking immediate interest with its wide array of vehicles. Partnering with Legend Motors, the exclusive dealers for the brand in the country, Kaiyi has rapidly become a center of attention, garnering interest with its distinctive offerings in the Emirates.

Local Distributor

Leveraging two decades of experience, Legend Motors is prepared to reshape the landscape of car dealerships in the UAE. Having achieved success with Skywell and CHTC, the team is now committed to replicating that triumph with Kaiyi, introducing a fresh era of automotive excellence.

Kaiyi is actively expanding its presence in the country, presently operating showrooms in Dubai and Bahrain. Excitingly, the brand is preparing to swiftly venture into Saudi Arabia and additional regions, signifying a dynamic step in expanding its footprint across the Middle East.

Kaiyi’s Line-up– Modern & Feature-Packed

Kaiyi X3 Pro: A Funky Crossover SUV

The X3 Pro, a compact crossover SUV, seamlessly integrates Chinese design elements with a sporty flair. Its sturdy SUV appearance is characterized by a studded chrome grille, sizable bumper, and pronounced body cladding. Elegant LED headlamps and fashionable 18-inch alloy wheels contribute to its overall refined aesthetic.

Engine & Performance

Beneath the hood of the X3 Pro resides a 1.5L turbo-petrol engine coupled with a CVT automatic gearbox. This powertrain delivers a horsepower of 156 and a torque of 230Nm.

Modern interiors

Inside the X3 Pro, an expansive and comfortable interior awaits, generously accommodating five adults. The well-cushioned and supportive seats, coupled with high-quality cabin materials, ensure a pleasurable driving experience.

Tech & Features

At the forefront of the X3 Pro is its dashboard, featuring a prominent 10.25-inch touchscreen infotainment system with integrated Apple CarPlay and Android Auto. The meticulously designed and equipped interior of the Kaiyi X3 Pro delivers a compelling value-for-money proposition.

Kaiyi E5: The Classy Spacious Sedan

In the SUV-dominated market, the E5 sedan emerges as a flexible contender. This mid-size sedan presents well-proportioned aesthetics, highlighted by Kaiyi's signature studded cascading grille and LED lighting. Infusing a hint of sportiness, the E5 features a stylish boot lip spoiler, enhancing its overall appeal.

Engine & Performance

Under the hood, the E5 sedan employs the identical turbo-petrol engine as the X3 Pro, coupled with a CVT automatic transmission. It maintains an output of 156hp and 230Nm.

Interior

Entering the cabin of the E5, a sporty atmosphere becomes the focal point, featuring black upholstery, a flat-bottom steering wheel, contrasting stitching, and well-bolstered seats.

Tech & Performance

In terms of technology, the E5 stands out with a 7-inch MID instrument cluster and a 10.25-inch infotainment system that supports Android Auto and Apple CarPlay. It seamlessly combines style and technology. The interior of the Kaiyi E5 sedan achieves a harmonious equilibrium between sporty design, contemporary technology, and comfort features.

Kaiyi X7: Luxury & Opulent SUV

As the pinnacle product, Kaiyi's X7 provides a blend of expansive interiors, refined aesthetics, and a variety of exhilarating powertrain options. The captivating design features a contemporary rendition of the brand's cascading grille, flush door handles, a chrome window line, and a premium touch with the LED lightbar at the rear.

Engine & Performance

Beneath the hood, the Kaiyi X7 features two turbo-petrol engine choices: a 1.6-litre and a 2.0-litre. Both engines are skillfully matched with a seven-speed dual-clutch automatic transmission. The 1.6-litre engine delivers a spirited 197hp and 290Nm of torque, while the larger 2.0L engine produces an impressive 254hp and 390Nm of torque.

Interior

As a representation of its flagship standing, the interiors of the X7 deliver a luxurious experience, offering a choice between a 5-seater and a 7-seater layout. Enhanced with lavish leather upholstery and a spacious panoramic sunroof, the cabin creates an airy and inviting ambiance.

Tech & Features

The technologically advanced interior of the X7 is furnished with a 12.3-inch instrument cluster display and a 14.6-inch infotainment system. Elevated comfort is guaranteed through ambient lighting, climate control, and adjustable seats. Prioritizing safety, the X7 incorporates ADAS active safety features, establishing it as a dependable option for your family's journeys.

Kaiyi’s Exciting Features

Kaiyi is preparing to make a significant impact in the swiftly expanding electric vehicle (EV) market in the UAE, unveiling two new electric models. Spearheading this electrifying lineup is the X3 Pro EV, an electric version of its renowned crossover SUV.

The X3 Pro EV is scheduled to make its inaugural appearance by the conclusion of the second quarter of 2024. Following closely, the Kaiyi Shiyue Mini EV is preparing for a launch in the third quarter, presenting a dynamic lineup that embraces the future of electric mobility.

In a bold initiative, Kaiyi not only plans to introduce its electric vehicles but also intends to give a modern refresh to its existing range of petrol-powered cars by the end of the year. This strategic approach aligns with Kaiyi's dedication to youth, technology, and global expansion, setting the stage for an exciting and promising future for the brand.

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