Ad

Ad

Jan Scheidgen Joins Al Nabooda Automobiles as Audi GM to Drive Bold Innovation

Jan Scheidgen joins Al Nabooda Automobiles as Audi GM, bringing 20+ years of experience to drive growth, innovation, and customer excellence in the UAE.
By Ayush Jain on 27-Jan-2025 10:40 AM
views
865432 Views
WhatsAppTwitterLinkedInFacebook

Jan Scheidgen Joins Al Nabooda Automobiles as Audi GM

Key Highlights

  • Jan Scheidgen appointed as General Manager of Audi at Al Nabooda Automobiles.

  • Over 20 years of international experience in the automotive industry.

  • Held senior roles at brands like Škoda, Volkswagen, Fiat, BMW, and Nissan.

  • Expertise in leading luxury automotive brands across the Middle East.

  • Focus on growing Audi's market share and enhancing customer experience in the UAE.

Al Nabooda Automobiles, the official Audi importer for Dubai and the Northern Emirates, is happy to announce Jan Scheidgen as its new General Manager. With over 20 years of global experience in the automotive industry, Scheidgen’s appointment highlights Audi’s focus on innovation, great customer service, and leading the luxury car market in the UAE.

Jan Scheidgen's Distinguished Career

Scheidgen brings extensive experience from a career spanning nine countries and various senior positions in the automotive industry. He started his journey at Škoda’s headquarters under the Volkswagen Group and later became Marketing Director for Volkswagen China, the world’s largest car market. His notable achievements include:

  • Managing Fiat Germany as its Managing Director
  • Serving on Fiat Chrysler’s Asia Pacific Executive Committee
  • Leading luxury brands like BMW, Nissan, Infiniti, Jeep, and Alfa Romeo across the Middle East
  • With deep expertise in the region, Scheidgen has played a key role in the success of premium brands in Saudi Arabia, Kuwait, and the UAE.

CEO's Comments on Jan Scheidgen's Appointment

K. Rajaram, CEO of Al Nabooda Automobiles, shared his excitement, saying:

“We are delighted to have Jan join the Al Nabooda team. His outstanding leadership skills and strong knowledge of the Middle Eastern market make him an ideal choice to lead Audi’s next chapter in Dubai and the Northern Emirates. We are confident that his forward-thinking approach will elevate customer experience and drive innovation in the luxury car industry.”

Jan Scheidgen's Vision for Audi in the UAE

Commenting on his appointment, Scheidgen said:

“It’s an honor to join Al Nabooda Automobiles, one of the region’s most respected automotive groups. This is a great opportunity to help shape the future of mobility in one of the world’s most dynamic markets. I’m excited to collaborate with our skilled team to enhance the customer experience and build on Audi’s strong reputation for excellence and innovation in the UAE.”

Driving Growth and Innovation in the UAE's Automotive Market

In his new position, Scheidgen will lead Audi’s strategic operations in the region, with a focus on:

  • Growing Audi’s market presence and increasing its share
  • Providing top-quality after-sales service
  • Strengthening Audi’s position as a leader in the UAE’s competitive automotive market

His leadership will be instrumental in advancing the future of mobility through Audi’s cutting-edge technology and dedication to premium quality.

Verdict

Jan Scheidgen’s appointment as General Manager of Al Nabooda Automobiles marks a significant step forward for Audi in the UAE and the wider region. With his extensive experience and proven leadership in the automotive industry, Scheidgen is well-positioned to drive growth, enhance customer experiences, and reinforce Audi’s reputation for excellence and innovation. His strategic vision will play a pivotal role in shaping the future of mobility and solidifying Audi’s leadership in the competitive luxury automotive market.

WhatsApp

Ad

More News

Mercedes-Benz VLE Electric Van: 1,100 km Rome Road Test Proves Range & Comfort

Mercedes-Benz VLE Electric Van: 1,100 km Rome Road Test Proves Range & Comfort

On this 1,090 km journey, Mercedes-Benz used two test vehicles, navigating through diverse terrains that include winding Alpine passes, high-speed freeway stretches, and busy country roads. Despite a demanding route profile, the all-new Mercedes-Benz VLE’s electric drivetrain demonstrated efficient and reliable performance.

05-Jul-2025 12:49 PM

2025 Audi Q5 Debuts With New Design, Tech, & Mild Hybrid Powertrain

2025 Audi Q5 Debuts With New Design, Tech, & Mild Hybrid Powertrain

Inside the Audi Q5 is an updated digital-first cockpit architecture featuring an 11.9-inch Audi virtual cockpit and a 14.5-inch curved OLED MMI touch display. It also has an optional 10.9-inch display for the front passengers, allowing co-pilots to interact with the vehicle's navigation and media functions.

05-Jul-2025 07:26 AM

Rolls-Royce Phantom Dentelle: One-Off Luxury Sedan With Handmade Elements

Rolls-Royce Phantom Dentelle: One-Off Luxury Sedan With Handmade Elements

Additionally, a delicate, lace-like foundation features a triple run to establish the intricate mesh framework. Over the structure, it also features stain stitch outlines and floral designs, while the elevated establishments showcase original pearl accents.

04-Jul-2025 12:21 PM

Lamborghini Wins 2025 Red Dot Awards for All 3 Hybrid Models

Lamborghini Wins 2025 Red Dot Awards for All 3 Hybrid Models

Lamborghini always focuses on a unique and stylish design profile for its models. The iconic styling elements for Lamborghini vehicles are crafted at the Centro Stile design department, located in Sant’Agata Bolognese, Italy. The in-house team shapes every line, surface, and curve to showcase the brand’s bold, sculpted, and dynamic essence.

04-Jul-2025 06:38 AM

BMW Group Middle East Reports 15.3% YoY Sales Growth in First Half of 2025

BMW Group Middle East Reports 15.3% YoY Sales Growth in First Half of 2025

BMW Middle East also reported a 38.5% increase in its corporate and special sales in the first half of the year compared to the same period from the previous year. Its Corporate Sales Conference held in Oman in Q2 further contributed to regional sales.

03-Jul-2025 02:16 PM

2026 GMC Terrain Launches in the Middle East

2026 GMC Terrain Launches in the Middle East

The standard safety features in the GMC Terrain SUV include enhanced automatic emergency braking, intersection collision mitigation, front pedestrian braking, reverse automatic braking, rear cross-traffic alert, and side blind zone steering assist.

03-Jul-2025 08:06 AM

Ad