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Ferrari NV reported a rise in its Q1 earnings as it sold more of its most expensive supercars, and demand for personalization increased. Ferrari's net revenue touched $2.03 billion from a year earlier on the rising shipments for European and American automobile markets, witnessing 13% growth.
On Tuesday, the luxury supercar brand announced that its EBITDA also surged 15%, with both figures in line with analysts' predictions. The demand for Ferrari cars in global markets remains solid, while the competitor brands are noticing declining demand for their models amid US tariffs.
While Ferrari saw rising demand for its supercars, it's also important to note that every one out of 4 Ferrari supercars sold in the US. The United States is the biggest market for Ferrari, and recently the company announced it to increase prices for some of its models by up to 10% to tackle President Trump's tariff duties.
Ferrari's global shipment surged by 1%, but it faced a decline due to the ongoing slump in the greater China region, where demand for European supercars fell by 25%. The Italian automobile manufacturer's performance was marked by poor results in Q4, which experienced a 21% drop in sales.
The supercar manufacturer is less exposed to the Chinese market than some of its rivals, limiting sales to 10% of its total shipment as the tariff impacts its profit margins. However, Ferrari can still rethink its shipment cap to chase the opportunities as the luxury EV demand in the region is rising, CEO Benedetto Vigna stated earlier this year.
In the UAE, Ferrari has a wide portfolio, offering customers an extended range of options to bring preferred supercars to their homes. Some flagship Ferrari supercars in the UAE include the Ferrari SF90 Stradale, Ferrari Roma, and Ferrari 12 Cilindri.
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