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Ferrari and HP partner to advance sustainable practices in sports and technology.
They aim to expand educational programs, benefiting future generations.
Together, they strive to make a positive impact on society through collaborative efforts.
The partnership focuses on inspiring innovation and collaboration in motorsports and beyond.
Their commitment to sustainability and education reflects a forward-thinking approach.
Ferrari and HP Inc. have joined forces in a multi-year collaboration, with HP becoming the official title sponsor of Ferrari's motor racing team, including Formula One. This partnership highlights a shared commitment to enhancing the performance and visibility of Ferrari's racing efforts.
Ferrari plans to incorporate cutting-edge HP services and technology, including adaptive devices, PCs, printing capabilities, and collaboration solutions, to boost performance both on and off the racetrack.
Ferrari and HP Inc. both have rich histories. Together, they seek to reach new audiences, make a lasting impact, and stimulate growth. Leveraging the racing platform, they aspire to pioneer sustainable innovation globally.

The HP logo will be seen on the Maranello F1 cars for the first time prior to the Miami Grand Prix scheduled for May 3-5. This signifies the team's debut as Scuderia Ferrari HP. Additionally, the Scuderia Ferrari car previously driven by Maya Weug in the all-female F1 Academy series will also compete under the new name. This strategic move aims to merge purpose and tradition for a more significant influence in the world of motorsport.
Ferrari and HP are committed to driving sustainable innovation in both sports and technology. Through their communities and teams, they seek to broaden educational programs, creating a positive influence for the generations to come.
The partnership between Ferrari and HP marks a significant step towards advancing sustainable innovation in both sports and technology. Their dedication to expanding educational initiatives through their communities and teams demonstrates a commitment to creating a positive impact for future generations. By merging their expertise and resources, Ferrari and HP aim to drive meaningful change and inspire a new era of innovation and collaboration in the world of motorsports and beyond.
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