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Abdul Latif Jameel Motors Wins Toyota Gold Award for 15th Year

Abdul Latif Jameel Motors has earned Toyota's prestigious Gold Award for the 15th consecutive year under Toyota Motor Corporation's 2025 Distributor Award Program. The recognition highlights the company's consistent excellence in customer experience, sales performance, and after-sales services across Saudi Arabia.
By Anushka Singh on 01-Jul-2026 03:55 AM
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Abdul Latif Jameel Motors Wins Toyota Gold Award for 15th Year
[Abdul Latif Jameel Motors celebrates its 15th consecutive Toyota Gold Award, recognizing excellence in customer experience and service.]

Abdul Latif Jameel Motors Wins Toyota Gold Award for 15th Consecutive Year

Abdul Latif Jameel Motors (ALJ Motors) has been honored with the Toyota Gold Award for the 15th consecutive year under Toyota Motor Corporation's 2025 Toyota Distributor Award Program. The award recognizes outstanding performance in vehicle sales, after-sales service, and customer experience, reinforcing ALJ Motors' position as one of Toyota's top-performing distributors globally.

Serving as Toyota's authorized distributor in Saudi Arabia since 1955, ALJ Motors has built a long-standing reputation for delivering high-quality products and services while continuously improving the customer ownership experience across the Kingdom.

KEY HIGHLIGHTS

  • Abdul Latif Jameel Motors received the Toyota Gold Award for the 15th consecutive year.
  • The honor was presented under Toyota Motor Corporation's 2025 Toyota Distributor Award Program.
  • The award recognizes outstanding sales performance and after-sales customer experience.
  • ALJ Motors has served as Toyota's authorized distributor in Saudi Arabia since 1955.
  • Toyota praised the company's excellence across sales, service, parts, and dealer operations.
  • The achievement reinforces ALJ Motors' commitment to Saudi Vision 2030 and long-term mobility development.

Recognition for Consistent Excellence

The Toyota Gold Award is presented annually to distributors that demonstrate exceptional performance across key business areas, including sales, service, spare parts operations, and dealer network management. Winning the award for the 15th straight year highlights ALJ Motors' consistent commitment to operational excellence and customer satisfaction.

Takayuki Kanno, General Manager of the India and Middle East Division at Toyota Motor Corporation, praised the company's achievement, stating:

"This achievement reflects ALJ Motors' outstanding performance across sales, service, parts, and dealer network operations, as well as its unwavering commitment to delivering an exceptional customer experience."

Leadership Reflects on the Milestone

Commenting on the recognition, Hassan Jameel, Vice Chairman of Abdul Latif Jameel, Saudi Arabia, described the award as a testament to the company's customer-focused culture and dedicated workforce.

"Winning the Toyota Gold Award for the 15th consecutive year is a proud milestone for Abdul Latif Jameel Motors. It reflects our guest-first philosophy and the dedication of our team, whose commitment to continuous improvement enables us to consistently deliver exceptional experiences for our guests."

He added that the company remains committed to raising service standards and strengthening long-term relationships with customers.

Supporting Saudi Arabia's Vision 2030

ALJ Motors' latest achievement also aligns with Saudi Arabia's Vision 2030, which aims to drive sustainable economic growth and modernize the Kingdom's mobility sector. Through continuous improvement, a guest-first approach, and its decades-long partnership with Toyota, the company continues to contribute to the country's evolving automotive industry.

The 15-year winning streak reflects not only ALJ Motors' enduring relationship with Toyota but also its commitment to delivering industry-leading customer experiences and supporting the future of mobility in Saudi Arabia.

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