2024 Toyota Land Cruiser Prado vs Jeep Wrangler: Clash of Tough Midsize Off-Roaders

Key Highlights

• Available with a hybrid engine.

• Higher horsepower and torque than the Wrangler's base powertrains.

• Only one engine is available.

• Iconic design remains a big draw.

• A V-8 engine and manual option are still available.

• Excellent off-road capabilities.

The vast and stunning desert landscape of the UAE invites adventurers. To navigate safely and return intact, a robust body-on-frame SUV is essential. Two standout choices are the 2024 Toyota Land Cruiser Prado and the Jeep Wrangler. These vehicles have earned loyal followings in the region, each with unique approaches to off-road prowess. Al-Futtaim distributes both models in the UAE.

A quick rundown of the Toyota Land Cruiser Prado 2024

Pros:

• Toyota ensures reliability, a major advantage.

• Embraces old-school, muscular boxy design over soft curves.

• Interior is modern and upscale in appearance.

• Offers a large, spacious boot for ample storage.

• Roomy cabin accommodates up to 7 occupants comfortably.

Cons:

• It no longer offers a V6 engine option.

• The interior design doesn't match the charm of the exterior.

• There is no capability to switch to 2WD for improved fuel efficiency.

• The infotainment system lacks some features found in competitors.

• Third-row seating is suitable primarily for children or shorter adults.

A Brief Look at the Jeep Wrangler 2024

Pros:

• Extremely capable off-road performance.

• Iconic and instantly recognizable American design.

• Wide range of OEM and aftermarket upgrades available.

• Doors are removable for versatility and a unique driving experience.

• Available with various engine options, including a powerful HEMI V8.

Cons:

• Higher price tag compared to the Prado.

• The interior lacks comfort and an upscale feel.

• I am limited to seating for five people.

• Less enjoyable driving experience on paved roads.

• Higher cabin noise levels compared to the Prado.

Price

The Toyota Land Cruiser Prado 2024 is priced from AED 199,900 to AED 264,900 in the UAE. In contrast, the Jeep Wrangler 2024 (4 Door) ranges from AED 207,499 to AED 399,999. At its highest price, the Jeep Wrangler is notably more expensive than the Land Cruiser Prado.

Specifications

The Toyota Land Cruiser Prado 2024 uses a 2.4-liter turbocharged petrol engine that delivers 267 horsepower and 430 Nm of torque. It comes with an 8-speed automatic transmission and a full-time four-wheel-drive system. This setup includes high and low-speed transfer cases, center and rear differential locks, and a torque-sensing limited-slip differential.

The Jeep Wrangler 2024 offers a 3.6-liter V6 engine producing 285 horsepower and 353 Nm of torque. It comes with an 8-speed automatic transmission and can be configured with rear-wheel drive or all-wheel drive. The standard model includes a locking rear differential, with optional heavy-duty 35-inch off-road tires. Additional engine choices include a 270 hp 2.0-liter turbocharged petrol engine and a powerful HEMI V8 with 470 horsepower.

Features

Toyota Land Cruiser Prado 2024

• Electric sunroof
• Remote engine start with Toyota Connect App
• LED headlights with Automatic High Beam
• Head-up display
• Power-operated third-row seats
• Powered tilt & telescopic steering adjustment
• Tri-zone automatic climate control
• Ventilated first & second-row seats
• Paddle shifters
• 12.3-inch digital driver’s display
• 12.3-inch infotainment screen with navigation
• Android Auto (wireless) and Apple CarPlay
• Wireless charger
• 10-speaker audio system

Features on the Jeep Wrangler 2024 (Rubicon):

• Remote keyless entry
• Automatic LED headlights
• Factory-installed winch rated at 8,000 pounds (appx. 3.6 tons)
• 35-inch off-road tires (Xtreme 35 Package)
• Built-in air compressor
• 8-way powered front seats with 4-way lumbar support
• Alpine premium audio system
• 12.3-inch Uconnect 5 infotainment system with Apple CarPlay
• Auto-dimming IRVM
• 7-inch digital MID

Safety equipment

Here are the safety features of the Toyota Land Cruiser Prado 2024:

• Pre-Collision System
• Vehicle Stability Control
• Blind Spot Monitor with Rear Cross Traffic Alert
• Lane Trace Assist & Lane Departure Alert
• Tire Pressure Warning System
• Multi-Terrain Select with Crawl Control and 3D Multi-Terrain Monitor
• 7 airbags
• Emergency Call System
• Radar-guided cruise control
• Front & rear parking sensors with panoramic-view cameras

Here are the safety features of the Jeep Wrangler 2024 in a table format:

• Tire Pressure Monitoring Display
• Blind Spot Information System
• Traction Control System
• Hill Start Assist
• Electronic Roll Mitigation
• Electronic Stability Control
• 6 airbags
• Rear parking sensors
• Integrated Off-Road Camera
• Speed-sensitive auto door locks

Exterior

Both SUVs boast angular designs with straight lines instead of gentle curves. The Toyota Land Cruiser Prado 2024 showcases prominent 'TOYOTA' branding on its grille, modern multi-beam LED headlights, and robust bumpers. In contrast, the Jeep Wrangler 2024 is distinguished by Jeep's classic 7-slot grille, round headlights, a spare wheel mounted on the tailgate, and doors that can be removed.

Interior

The Jeep Wrangler 2024 maintains its rugged interior design and the option for an open-air cabin experience. Meanwhile, the Toyota Land Cruiser Prado 2024 features a modern and attractive cabin with straightforward physical controls. Overall, the new Land Cruiser Prado offers a more comfortable interior compared to the Wrangler.

Verdict

If you live for off-road adventures with friends, the Jeep Wrangler is the SUV for you. It offers extensive customization options to suit your preferences. Alternatively, the Toyota Land Cruiser Prado provides a stylish design, a cozy cabin, new features, and the reliability associated with Toyota SUVs.

Also Read: Top 5 Cars To Be Discontinued In 2025